Packing as a promotional strategy: a case study of Lever Brothers Nigeria PLC. (Record no. 36075)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00500nam a2200121Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180412s9999||||xx |||||||||||||| ||und|| |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Ahmadu Bello University Library - Zaria |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Suleiman, Ahmed |
| 245 #0 - TITLE STATEMENT | |
| Title | Packing as a promotional strategy: a case study of Lever Brothers Nigeria PLC. |
| Statement of responsibility, etc. | by Ahmed Suleiman |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Dept. of Business Admin. Ahmadu Bello University, Zaria |
| Date of publication, distribution, etc. | 1997 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 70 leaves :tables. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references. |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Marketing-Motivational Research |
No items available.