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Internal marketing : Tools and comcepts for customer-focused management / by Pervaiz K. Ahmed and Mohammad Rafiq

By: Pervaiz K. Ahmed.
Contributor(s): Mohammad Rafiq.
Material type: materialTypeLabelBookPublisher: London : Butterworth Heinemann , 2002Description: xx,299 p: ills.ISBN: 750648384.Subject(s): Marketings
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Includes index

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