\a From Brand Vision to Brand Evaluation. \b The Strategic Process of Growing and Strengthening Brands: \c by Leslie de Chernatony \h [Text]
By: a Chernatony, Leslie de.
Material type: BookPublisher: \a Amsterdam. \b Elsevier: \c 2001Description: \a xvi, 376p. \b ill.ISBN: \a 139781856177733.Dissertation note: \a include indexItem type | Current location | Call number | Copy number | Status | Date due |
---|---|---|---|---|---|
Books | Kashim Ibrahim Library Circulation | \o HF 5415.1255 Che (Browse shelf) | \t 494716 | Available |
\a include index
\a include bibliographical references
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