Horton, Raymond L. <br/><br/>
Buyer Behavior: A Decision-Making Approach / 
Raymond L Horton 
 - London:  Charles E. Merrill Publishing Company  1984 
 - x,517p.:ill. 
<br/><br/>Include Bibliographical References and Index 
<br/><br/><label>ISBN: </label>675201055 
<br/><br/><label>LC Class. No.: </label>HF 5415.3