a Schiffman, Leon G.
\a Consumer Behaviour \h [Text]
\c by Leon G. Schiffman, Joe Wisenblit & S. Ramesh Kumar
- \a 12th ed.
- \a Uttar Pradesh : \b Pearson India Education Services Pvt. Ltd. \c 2019
- \a xxx, 670p.: \b ill.
\a Includes Index
\a Includes bibliographical references
\a 9789353069834
\a HF 5415.32 Sch / \b 513304