a Schiffman, Leon G.

\a Consumer Behaviour \h [Text] \c by Leon G. Schiffman, Joe Wisenblit & S. Ramesh Kumar - \a 12th ed. - \a Uttar Pradesh : \b Pearson India Education Services Pvt. Ltd. \c 2019 - \a xxx, 670p.: \b ill.

\a Includes Index

\a Includes bibliographical references

\a 9789353069834

\a HF 5415.32 Sch / \b 513304